آزمون Online Midterm Exam-AEF 4D به صورت دیجی فرم

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Part A Listening (20 marks)

1. Listen to five people talking about their favorite ads.

Which does each person say about the ad? (10 marks)

Speaker 1: ___ (2 نمره)

A) The ad is actually a warning.

B) It’s effective because it just focuses on what the product does

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Speaker 2: ___ (2 نمره)

A) It’s a situation we’ve all been in to a lesser extent.

B) It may encourage people to get involve in someshing

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Speaker 3: ___ (2 نمره)

A) Some people can identify with this situation.

B) It’s memorable because it’s so silly.

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Speaker 4: ___ (2 نمره)

A) The ad is actually a warning.

B) Some people can identify with this situation.

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Speaker 5: ___ (2 نمره)

A) It’s effective because it just focuses on what the product does.

B) It’s memorable because it’s so silly.

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2. Listen to a marketing expert talking

about advertising and underline the

correct answer. (10 marks)

1. Advertising a product is important for a company because it ------.

(2 نمره)

A) helps tell them to make more money

B) helps them to make more money

C) helps increase interest in the company’s other products.

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2. According to Ryan, advertising a banking service is ------- advertising a car. (2 نمره)

A) completely different from

B) a little similar to

C) exactly the same as

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3. Ryan says that advertising may be described as art because -------- . (2 نمره)

A) it is mainly done by artists

B) it is seen by the public

C) it requires imaginative thinking and ideas

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4. The most successful ads are ------. (2 نمره)

A) simple

B) original

C) humorous

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5. “Targeting” in advertising means ------- . (2 نمره)

A) communicating with a certain type of person

B) reaching a certain level of creativity

C) achieving a certain number of sales

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GRAMMAR

Choose the correct answer.(20 marks)

1. _____ it being pretty cold, we

decided to have a picnic on the beach!

(2 نمره)

A) In spite of

B) Although

C) Even though

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2. The company is opening overseas

offices _____ they can access the

global market.

(2 نمره)

A) for

B) so that

C) in order

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3. The beach resort was a bit disappointing, but

our accommodations _____ very good.

(2 نمره)

A) are

B) were

C) was

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4. _____ in my grandmother's house was sold

at auction when she died.

(2 نمره)

A) furniture

B) The furnitures

C) The furniture

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5. There were two _____ left on the baggage claim,

but neither of them were mine.

(2 نمره)

A) luggage

B) luggages

C) pieces of luggage

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6. I read the news online these days, so I rarely buy_____. (2 نمره)

A) some papers

B) paper

C) a paper

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7._____ it rained, we had a great time. (2 نمره)

A) Even though

B) However

C) In spite of

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8. _____ the mosquitoes, we had a good night’s sleep. (2 نمره)

A) Although

B) In spite of

C) Even though

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9. A member of staff _____ going to call you shortly. (2 نمره)

A) is

B) are

C) will

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10. I need to buy _____ to go with this jacket. (2 نمره)

A) a new pants

B) a new pant

C) some new pants

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VOCABULARY

Choose the correct answer.(20 marks)

1.Your _____ amazes me sometimes – you know so little about the world.

(2 نمره)

A) ignorantness

B) ignorance

C) ignorement

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2. I think you’ve _____ us – we had four coffees, not three. (2 نمره)

A) overcharged

B) underpaid

C) undercharged

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3. I was surprised by Jeff’s_____ – he must

work out at the gym a lot.

(2 نمره)

A) strongness

B) strongth

C) strength

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4. Some _____ students doing Ph.Ds teach classes

to get some extra money while they are studying.

(2 نمره)

A) postgraduate

B) undergraduate

C) ex-graduate

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5.Tony says very little, and it’s

usually _____ when he does speak.

(2 نمره)

A) monosyllabic

B) multisyllabic

C) megasyllabic

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6. to recommend and promote a product

as a celebrity -------

(2 نمره)

A) campaign

B) market

C) endorse

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7. a number of stores in different locations

owned by the same company -------

(2 نمره)

A) chain

B) branch

C) multinational

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8. a business agreement between two

people or companies --------

(2 نمره)

A) decision

B) profit

C) deal

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9. the main office of a company ------- (2 نمره)

A) first office

B) headquarters

C) top office

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10. an office or shop that is part of a larger organization ------- (2 نمره)

A) branch

B) chain

C) firm

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PRONUNCIATION (10 marks)

Which word has a different sound?

Choose the correct answer.

1. A) chain

B) manufacture

C) staff

(2 نمره)

A

B

C

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2. A) client

B) profit

C) business

(2 نمره)

A

B

C

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3. A) produce

B) money

C) company

(2 نمره)

A

B

C

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4. A) company

B) office

C) client

(2 نمره)

A

B

C

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5. A) logo

B) commercial

C) owner

(2 نمره)

A

B

C

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READING (20 marks)

Read the text and choose the correct answer.

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1. According to the writer, we have less time to meet potential partners now. (2 نمره)

A) True

B) False

C) Doesn’t say

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2. Speed dating seems like an unusual activity in today’s modern society. (2 نمره)

A) True

B) False

C) Doesn’t say

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3. The first speed dating event aimed to bring together people of completely (2 نمره)

A) True

B) False

C) Doesn’t say

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4. The people who arranged the first speed dating

event thought it would become popular very quickly.

(2 نمره)

A) True

B) False

C) Doesn’t say

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5. According to a 2005 study, when people meet for

the first time, most only need a few seconds to

decide if they like someone or not.

(2 نمره)

A) True

B) False

C) Doesn’t say

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6. Women are more interested in speed dating than men. (2 نمره)

A) True

B) False

C) Doesn’t say

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7. Women find men whose body smell is

similar to their own more attractive.

(2 نمره)

A) True

B) False

C) Doesn’t say

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8. Women don’t mind if a man is shorter than they are. (2 نمره)

A) True

B)False

C)Doesn’t say

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9. The more intelligently you speak, the more impressive you will be. (2 نمره)

A) True

B) False

C) Doesn’t say

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10. At a speed dating event, it’s probably better to talk

about a recent movie than the countries you’ve visited.

(2 نمره)

A) True

B) False

C) Doesn’t say

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Part F (10 marks)

Writing

Write a report on the following topic.

“The role of television in modern life”

Write 140-180 words. Include the following information:

• say what you think the role of television in modern life is

• how you think the role of television has changed in recent years

• explain what you think the advantages of television are.

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